Issue Twenty One

New Image Marketing

Company Overview: This is another small but well-established mystery shopping company that has yet to be noticed by many shoppers. It has a niche that is different than the major industries covered by other MSCs like banking, restaurants, or hotels. New Image Marketing Research Corporation, otherwise referred to as NIM in this article, has been…

Service With Style

Company Overview: At times it is desirable for a mystery shopper to be able to categorize mystery shopping companies by the types of clients that are evaluated regularly. The problem is, sometimes these niche MSCs are hard to find, as they tend to be smaller and less well known. Service With Style is one such…

Assisted Living Assignments

Overview: While the faint-hearted or shoppers with weak stomachs need not apply, nursing home, or assisted living assignments can be very profitable and rewarding. Most of the assignments require an actual tour of the facility so if you have never visited a nursing home, be prepared for some unusual (and sometimes unpleasant) sights, sounds and…

Assisted Living Assignments: The Visit

Contributed By WalesMaven, Mystery Shop Forum Member FAQ: Okay, I studied how to construct a believable scenario. What should I expect when I arrive for my appointment? Expect to describe and get the name of the receptionist or concierge who greets you. You may have to wait for the marketing associate (MA) with whom you…

Assisted Living Assignments: The Phone Interaction

Contributed By WalesMaven, Mystery Shop Forum Member FAQ: Help! I have my first assisted living assignment, and I want to be sure I do it right. What do I need to know? Almost all such shops begin with a phone call, often recorded, to gather information and make an appointment. You will probably be working…